Most of the major political parties began their outdoor campaign ahead of the March 1 national elections, with scandal already in the air.
The Social Democrats are focusing on the role the ideology has had on the creation of the Estonia state. “The Estonian tale has always been carried by social democratic ideas, and that in the founding of the Estonian state, in keeping continuity, but also during the restoration of independence,” Social Democrat MP and writer Maimu Berg said.
The Social Democrat ads feature cultural figures from the pre-World War II era, such as Gustav Suits, Eduard Vilde, Friedebert Tuglas and Anton Hansen Tammsaare.
Senior government member the Reform Party is keeping its campaign simple, with a "Kindlalt edasi", or “Firmly Forward” slogan. IRL used the same slogan at the 2005 local elections, Delfi reported.
The Center Party is sticking pictures of its youth organization members on the already-green buses despite a ban on political ads on public transport.
Tallinna Linnatranspordi AS, responsible for public transport in Tallinn, said it will not allow political campaigns on its vehicles, but the Center Party ad, which is accompanied by a large party logo, is not part of the campaign, but aimed to inform the public.
Tõnis Mölder, the head of the youth wing, said it is not part of the election campaign, and it only shows that the Center Party is a youthful party. Whether an ad or campaign, it will cost the party 9,000 euros.