Dispute between Moët & Chandon and Estonian Spirit could be solved by the end of the year
The brand dispute between French beverage group Moët & Chandon and Estonian Spirit that dates back to 2014 could be solved by the end of the year. The subject of the dispute is Estonian Spirit’s “Moe” vodka brand.
The French company took Estonian Spirit to court after the latter started marketing its Moe 1886 vodka brand in Europe.
“The dispute is still going on. It may still take some time,” member of Estonian Spirit’s management Sven Ivanov told BNS. “Perhaps we'll have clarity by the end of the year, I hope,” he said.
Moe 1886 is named after a former distillery located in the community of Moe near the Estonian town of Tapa. Estonian Spirit targets the brand at several markets outside Estonia, including Germany, the United Kingdom, France, and Belgium.