Taxify launches service in Kiev
Estonian transportation network company Taxify launched their taxi and ridesharing service in Kiev on Friday, which means that the mobile app is serving customers in a total of 21 cities in 14 countries.
While over three million people live in Kiev, a city five times bigger than the Estonian capital of Tallinn, more than 90 percent of customers still order their taxis from dispatch centers, reported Taxify in a press release. Of the over 20,000 taxis in the country, whose quality varies wildly, approximately 200, including drivers offering rideshares, had joined forces with the Estonian-based company by the time of its launch in the Ukrainian capital.
All drivers working for Taxify have undergone a thorough background check and training on Taxify's part.
"Ukraine is a very large market and we had been weighing expansion to there for some time already," explained Taxify co-founder Martin Villig. "This is an interesting challenge for Taxify as locl taxis [in Kiev] mostly drive according to a fixed negotiated price and not with taxi meters, as is common elsewhere in Europe.
Taxify is an Estonian startup launched in 2013 which is working on developing a worldwide app for taxis and ridesharing worldwide. Employing over 50 people worldwide, Taxify offers services in 21 cities across 14 different countries.
Taxify mediates millions of trips per year in Europe and Africa, and has invested two million euros in order to finance rapid growth, making it the most effectively operating mobile application in the world.